GIORGIO ARMANI ACQUA DI GIO ABSOLU, the new creation of the Acqua di Gio fragrance line
The new version of the iconic Acqua di Gio edition, an Absolu variation, is presented in 2018 as a marine-woody interpretation in which fruits, marine notes and a wooden base create harmony in a new, expressive way.
The fragrance has been announced as one that brings a new sensuality to the collection and as a sophisticated and masculine mixture of marine aromas with patchouli. The composition celebrates the fusion of water and wood; the new chapter of Acqua di Gio shares the expression of a man's connection with nature, and the liberation of his inner strength and freedom.
The composition is sensual, warm, elegant. In addition to the marine notes, fruits and patchouli that form the main theme, reflecting the charismatic fusion of water and wood in this composition, notes of bergamot, rosemary, lavender and geranium are added to reflect masculinity. The balsamic warmth of tonka bean and labdanum are used to emphasize the sensual side of the scent.
The new ACQUA DI GIÒ ABSOLU celebrates a vital, natural sensuality through the eyes of photographer Matthew Brookes and film director François Rousseau. The campaign is centered around the classic essence of water, as well as the vibrant natural relationships between water, minerals and wood, starring model Jason Morgan who embodies the conscious ACQUA DI GIÒ values.